Difference between digital marketing and social media The difference between digital marketing and social media is simply that social media is part of digital marketing. Many people believe that by engaging on social media they are doing digital marketing but this is not 100% true as their are many more components that make… Continue reading Difference between digital marketing and social media
Face Book? YouTube? Linked IN? Twitter? Pinterest? Instagram? Lots to explore but where to START! Although every audience is different, there are a few very general guidelines to help you start to consider what social-media networks to use for your small business. Facebook Company: B2C, socially responsible, community-oriented, has an established brand,… Continue reading Social media: Where should your small business start?
What did you learn from the God of Marketing- a certain Philip Kotler? The 4 Ps of marketing- Product, Place, Price and Promotions. With a right mix of these four, you have your marketing plan in place. Can we use the same rules for targeting your customers now? Try explaining these concepts to an… Continue reading Why use Social Media for your organization?
Fast-forward to 2013 and the situation is a bit different. Not only are there multiple iPad devices to choose from, there are a host of iPad alternatives worth looking at too. So which tablet is right for you? We’ve put together the below flow chart to help you get in the right frame of… Continue reading From iPad mini to Galaxy Note: Which Tablet Is Right for You?